Ben & Jerry’s Launches Huge Black Lives Matter Campaign

Ben & Jerry’s ice cream company has announced their support for Black Lives Matter.
Ben & Jerry’s Launches Huge Black Lives Matter Campaign
Ben & Jerry’s ice cream company has declared their support of Black Lives Matter by launching a giant campaign of misinformation.
On Thursday, the Vermont-based ice cream company posted a giant Black Lives Matter logo on their Facebook page and website saying that “Choosing to be silent in the face of such injustice is not an option.”
In the corresponding statement, the company said, “It’s been hard to watch the list of unarmed Black Americans killed by law enforcement officers grow longer and longer.”
Ben & Jerry’s tried to claim that they are not actually attacking police saying, “we believe that saying Black lives matter is not to say that the lives of those who serve in the law enforcement community don’t.” The company the proceeds to accuse law enforcement as a whole of systemic racism and harassing black people.
Explaining why Black Lives Matter, Ben & Jerry’s says, “They matter because the injustices they face steal from all of us — white people and people of color alike. They steal our very humanity.” The humanity thieves are presumably the police.
The company’s Black Lives Matter campaign site cites numbers which are taken out of context or don’t even mean what the company claims they mean. Between the citations they throw in false information without citation, because the facts don’t support their statements.
Backlash of the post has been swift. Many customers are now pledging to boycott the company.
One Facebook commenter said, “As an Asian American, I see BLM being very similar to a domestic terrorist organization (disrupting others’ lives, threatening to kill non-blacks, etc.) Guess I will avoid Ben & Jerry’s for a while.”
Another declared, “I am officially boycotting the overpriced Ben and Jerry’s ice cream. I’m not giving a dime to any company that supports a racist hate group.”
Ben & Jerry’s has been on many police officers’ boycott list for quite some time. Co-founder Ben Cohen has been outspoken in his criticism of police and support for those who claim injustice. In 2015, he came out with t-shirts bearing the factually baseless phrase, “Hands Up Don’t Shoot”, which he encouraged franchise owners to sell from their stores.
And of course there is the reported financial contribution Cohen has made in the defense of convicted cop killer Mumia Abu-Jamal and his signing of a petition showing his support. When pressed by an angry clientele at the time, the company stated that Cohen’s support of the murderer was done as a “private citizen.”
Cohen had previously sold the ice cream company and was only in an adviser role with the company so many of us brushed off Cohen’s actions as not being representative of the company. Now Ben & Jerry’s has not only voiced support for Black Lives Matter, but has launched a campaign attack law enforcement.
Whether as “private citizens” or a major corporation, Ben & Jerry’s Ice Cream has been a proponent of the Black Lives Matter “movement,” its ideology and its baseless, hateful, anti-police rhetoric. It’s no surprise that many citizens who support law enforcement have renewed their pledge to boycott this irresponsible company.
Please show your support for law enforcement and spread the word that Ben & Jerry’s does not deserve our business.
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